Spend more budget acquiring users, not measuring them
Measure installs, deep links, cohorts, and campaign performance in one workflow, with pricing that leaves more budget for user acquisition.
Monthly cost at 100K installs
AppsFlyer $7,000 vs Linkrunner $900
Priority support
Direct access to the engineers building the product
Transparent
Published pricing, no upfront annual payment
Seamless deep linking across all platforms
From clicks to app installs, to retention and revenue, we measure everything for all channels.
Smarter Deep Linking
Works across every ad platform: Meta, Google, TikTok, Snapchat, and more.
Works across every ad platform: Meta, Google, TikTok, Snapchat, and more
Handles deferred installs and store detection automatically


Real Campaign Analytics
See attribution down to ad set and ad creative level.
See attribution down to ad set and ad creative level
Track every click, install, signup, and revenue in one dashboard

Built-In Fraud Protection
Protect your data against fake installs, click spam, and bot traffic.
Protect your data against fake installs, click spam, and bot traffic
Device fingerprinting ensures install authenticity




AppsFlyer vs Linkrunner
Side by side, on the jobs growth teams trust measurement tools to do.
| Capability | Linkrunner | AppsFlyer |
|---|---|---|
| Pricing | From $0.01/install. Tiered pricing improves at scale. Published on website. | $0.07/conversion on Growth. Custom Enterprise. Sales call required. |
| Free Tier | 25,000 one-time attributed installs. All features included. | 12,000 lifetime non-organic installs. Limited features. |
| Deep Linking | Unified. Every link is dynamic + deferred by default. | OneLink is a separate product with its own setup and limits. |
| Campaign Intelligence | Campaign breakdown and creative-level ROAS from day one. | Available, but creative-level views require configuration and higher tiers. |
| Data Exports | Unrestricted CSV and API exports. No fees. | Data Locker is Enterprise add-on. Capped exports. |
| Webhooks & event delivery | Real-time webhooks for every event, included on all plans (Free included). No add-on. | Push API and Data Locker deliver raw and real-time data, but skew to higher tiers and paid data products. |
| Postback Optimization | Automated quality-user postbacks. Revenue signals to Meta, Google, and TikTok. | Available. |
| SKAN 4.0 | Dedicated SKAN dashboard. Automated conversion value mapping. No engineering rewrites. | Available. |
| Customer Support | Priority support. Direct access to product team. | Response times vary by contract size. |
| Fraud Protection | Included at every tier. | Protect360 is a premium add-on. |
| SDK Integration | 2-4 hours. | Weeks to months. |
| Integration Breadth | Includes Meta, Google, TikTok, Snapchat, Mixpanel, PostHog, Amplitude, CleverTap, and more. | 10,000+ partner integrations. |
Linkrunner vs AppsFlyer at your scale
Monthly attributed installs
0your bill / month with Linkrunner
- 0 to 50K$0.010
- 50K to 100K$0.009
- 100K to 500K$0.008
- 500K +$0.007
- Installs0
- × active rateFREE
- Per conversion$0.070
- Conversions0
Know which installs are worth paying for
Move from legacy measurement to a workflow your growth team can read before the next budget decision.


























