Blog
Insights for mobile growth teams
Deep dives on attribution, deep linking, cohort analysis, and performance marketing from the Linkrunner team.
Playbooks

India CPI Benchmarks by App Category

The Diwali App Marketing Playbook

Your 90-Day Diwali Growth Calendar

What Festive UA Actually Costs in India

The First 90 Days of Paid App Growth After a Funding Round

App Growth for Astrology and Religious Apps: Attribution, Subscriptions and Festival Campaigns

Mobile App Campaign Launch Checklist: 48 Checks Before You Spend

Why Smart Bidding Optimises the Wrong Users

Top 10 EdTech App Metrics That Predict Course Completion (2026)

Metrics That Matter: Mobile Gaming Edition
Start measuring the installs your team cares about
Bring attribution, deep links, SKAN, cohorts, and campaign intelligence into one workflow your growth team can trust.