Blog
Insights for mobile growth teams
Deep dives on attribution, deep linking, cohort analysis, and performance marketing from the Linkrunner team.
Attribution
Festive Installs: New Users or Returning?
Attribution Setup for Festive Campaigns
Activation Beats Installs
The Mobile App Attribution Stack Startups Need After Raising Seed or Series A Funding
Mobile Attribution Setup Checklist for Product and Marketing Teams
Mobile Attribution QA: How to Test Installs, Events, Revenue and Deep Links Before Launch
How to Build a Mobile App Measurement Plan Before Spending on Ads
How Long Should an Attribution SDK Integration Take? A Realistic Project Plan
How AI Companion Apps Should Measure Acquisition, Trials, Subscriptions and Retention
A Creative Tagging Taxonomy That Scales
Creative-Level ROAS: Tracking Revenue Per Ad
AdAttributionKit vs SKAN: What Changes in 2026
Start measuring the installs your team cares about
Bring attribution, deep links, SKAN, cohorts, and campaign intelligence into one workflow your growth team can trust.