The AppsFlyer alternative built for Indian apps
Indian growth teams move off AppsFlyer to keep more budget in user acquisition. Linkrunner gives you the same attribution, SKAN, and deep links, priced in rupees at Indian install volumes, with support in your timezone.
Why Indian teams move off AppsFlyer
Stop paying dollar rates on cheap installs
India has some of the lowest CPI in the world, yet AppsFlyer still charges around $0.07 per conversion. When installs cost a fraction of a dollar, premium per-conversion measurement eats an outsized share of your budget. Linkrunner prices in rupees, from ₹1.00 per install.
Every feature, every plan
Protect360, Data Locker, and advanced dashboards sit behind AppsFlyer's higher tiers and add-ons. Linkrunner includes fraud protection, unlimited exports, creative-level ROAS, and real-time webhooks on every plan, free tier included.
Support in your timezone
Linkrunner is built in Bengaluru and works Indian business hours, with direct access to the product team for every paying customer instead of support queues tiered by contract size.
AppsFlyer vs Linkrunner for Indian apps
Side by side on what matters to growth teams running campaigns in India.
| Capability | Linkrunner | AppsFlyer |
|---|---|---|
| Pricing | From ₹1.00 / $0.01 per install, improving to ₹0.70 at scale. Published, in INR and USD. | ~$0.07 per conversion on Growth. Custom Enterprise. Sales call required. |
| Free tier | 25,000 one-time attributed installs. All features included. | 12,000 lifetime non-organic installs. Limited features. |
| Fraud protection | Included at every tier. | Protect360 is a premium add-on. |
| Data exports | Unrestricted CSV and API exports. No fees. | Data Locker is an Enterprise add-on. Capped exports. |
| SKAN 4.0 and iOS | Dedicated SKAN dashboard with automated conversion-value mapping, on every plan. | Available. |
| Local support | Bengaluru team, Indian business hours, direct product-team access. | Response times vary by contract size. |
| SDK integration | 15 to 30 minutes. iOS, Android, React Native, Flutter, Expo. | Heavier setup, often weeks for full configuration. |
Linkrunner vs AppsFlyer at your scale
Monthly attributed installs
0your bill / month with Linkrunner
- 0 to 50K$0.010
- 50K to 100K$0.009
- 100K to 500K$0.008
- 500K +$0.007
- Installs0
- × active rateFREE
- Per conversion$0.070
- Conversions0
Go deeper before you decide
See the full global head-to-head on the Linkrunner vs AppsFlyer page, explore why teams pick us as your mobile measurement partner for India, and check the India cost per install benchmarks before you set targets.
Frequently asked questions
AppsFlyer alternatives, pricing, and attribution for the Indian market.
Switch to an MMP built for India, not billed in dollars
Accurate attribution, SKAN, deep links, and fraud protection in one dashboard. Start free with 25,000 attributed installs.


























